B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
29%
29% -- sales increase percentage for Companies using CRM software (2026)
Companies using CRM software report a 29% increase in sales.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
29%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Salesforce Research / research.com
Primary
Tier C
https://www.sparrowcrm.com/blogs/crm-software-guide ↗
Source Article
CRM Software Guide: Choose, Implement & Succeed in 2026
CRM SOFTWARE
What Is CRM Software? The Complete Guide for Sales Teams in 2026
By Ganesh Ravi Shankar
Last updated on Aug 13, 2026
The complete CRM software guide: what it is, which type fits your business, and how to choose, implement, and get real ROI from the right platform in 2026
- 1. What Is CR…
Original Research
Salesforce Research / research.com
· Original study ↗
Methodology
Attributed to Salesforce Research / research.com, cited secondhand by SparrowCRM blog (Aug 2026).
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Companies using CRM software: 29% sales increase percentage. Source: Salesforce Research / research.com (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/crm-sales-increase-29-percent
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<blockquote cite="https://lighthousedata.io/data/crm-sales-increase-29-percent" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>29%</strong> -- sales increase percentage for Companies using CRM software<br><small>Source: Salesforce Research / research.com (2026) · <a href="https://lighthousedata.io/data/crm-sales-increase-29-percent" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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