B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
34%
34% -- conversion rate increase for eCommerce retailers using product demo videos (2025)
Retailers in DemoUp Cliplister's cohort that stream product demo videos see an average add-to-cart/conversion uplift of 34%.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
34%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
75
Source Trust
50
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
Sources (3)
DemoUp Cliplister
Primary
Tier B
https://www.demoup-cliplister.com/en/blog/product-demo-videos/ ↗
Source Article
The Full Guide to Product Demo Videos
Also cited by
triplewhale.com
https://www.triplewhale.com/
2026-08-19
amraandelma.com
https://www.amraandelma.com/
2026-08-19
Original Research
DemoUp Cliplister
· Original study ↗
Methodology
Based on a cohort of retailers using DemoUp Cliplister's service.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
eCommerce retailers using product demo videos: 34% conversion rate increase. Source: DemoUp Cliplister (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/convert-34-percent-more-demo-videos
HTML Embed
<blockquote cite="https://lighthousedata.io/data/convert-34-percent-more-demo-videos" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>34%</strong> -- conversion rate increase for eCommerce retailers using product demo videos<br><small>Source: DemoUp Cliplister (2025) · <a href="https://lighthousedata.io/data/convert-34-percent-more-demo-videos" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.