B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
40%
40% -- conversion rate increase for empresas que implementan cupones diferidos (2026)
Companies that implement deferred coupons during December achieve up to 40% more conversions in January compared to generic start-of-year promotions.
- Indicates an increase of up to 40%
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
40%
Unit
Percentage
Data Vintage
2026
Entity
Geography
ES
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
50
Citation Chain
90
Independence
30
Methodology
45
Freshness
93
Source
blog.hubspot.es
Primary
Tier C
http://blog.hubspot.es/marketing/como-aumentar-las-ventas-despues-de-navidad?hsFormKey=7ba83504832c0… ↗
Source Article
10 tácticas para aumentar las ventas después de navidad
Respuesta rápida
Para aumentar las ventas después de navidad implementa cupones diferidos para enero-febrero, rediseña tu experiencia digital, alinea ofertas con propósitos de año nuevo y segmenta clientes con un CRM. Las ventas pueden caer entre 30 % y 50 % en enero, pero con estrategias como envío…
Original Research
blog.hubspot.es
· Original study ↗
Methodology
Comparación con promociones genéricas de inicio de año
Methodology documented
Segmentation
IndustryRetail
RegionES
Channelcontent
Cite this stat
Plain Text
empresas que implementan cupones diferidos: 40% conversion rate increase. Source: blog.hubspot.es (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/conversiones-cupones-diferidos
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<blockquote cite="https://lighthousedata.io/data/conversiones-cupones-diferidos" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>40%</strong> -- conversion rate increase for empresas que implementan cupones diferidos<br><small>Source: blog.hubspot.es (2026) · <a href="https://lighthousedata.io/data/conversiones-cupones-diferidos" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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