B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

94%

94% -- content view uplift with images for online content (2014)

2014  · MDG Advertising

On average, content featuring images receives 94% more total views than content without images.

  • Source cites MDG Advertising
  • Stated as an average
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Attribution: MDG Advertising View source
Lighthouse Research Team
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Source verified Evidence graded
Value
94%
Unit
Percentage
Data Vintage
2014
Entity
online content
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
MDG Advertising Primary Tier C
http://www.conversioner.com/blog/5-ways-to-increase-revenue-using-images/ ↗
Confidence: 55/100 Vintage: 2014 Channel: Wayback
Source Article
5 ways to increase revenue using images
Did you know that in average, content featuring images has 94% more total views than content without images*? According to the picture superiority effect, images are better remembered than words. This effect has been demonstrated in numerous experiments, and the effect becomes more dominant with age…
Original Research
MDG Advertising · Original study ↗

Blog citing MDG Advertising research; original methodology not described

Methodology documented
Period Value Change
2014 (current) 94%
2016 94% 0%
Industrymarketing
Plain Text
online content: 94% content view uplift with images. Source: MDG Advertising (2014). Via Lighthouse Intelligence -- https://lighthousedata.io/data/content-with-images-94-more-views
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<blockquote cite="https://lighthousedata.io/data/content-with-images-94-more-views" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>94%</strong> -- content view uplift with images for online content<br><small>Source: MDG Advertising (2014) · <a href="https://lighthousedata.io/data/content-with-images-94-more-views" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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