B
Evidence Grade B
Graded
under review
Safe to Cite
Recent
42%
42% -- contact form leads unanswered rate for website contact forms (2025)
42% of contact form leads go completely unanswered.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
42%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Leadferno
Primary
Tier B
https://leadferno.com/blog/goodbye-email-forms-the-better-way-to-capture-reply-close-website-leads ↗
Source Article
Goodbye Email Forms: The Better Way To Capture, Reply, & Close Website Leads - Leadferno
Contact and lead forms on your website have been the go-to lead capture for decades. 99% of them send the form results to an email address where they can and often will get missed, buried, sent to spam, or bounced from the inbox.
How often? Our research finds that 42% of contact form leads go comple…
Original Research
Leadferno
· Original study ↗
Methodology
Leadferno company research on contact form lead handling
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2025 (current) | 42% | |
| 2025 (current) | 40% | -4.8% |
Segmentation
Industrymarketing
Cite this stat
Plain Text
website contact forms: 42% contact form leads unanswered rate. Source: Leadferno (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/contact-form-leads-unanswered-42pct
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<blockquote cite="https://lighthousedata.io/data/contact-form-leads-unanswered-42pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>42%</strong> -- contact form leads unanswered rate for website contact forms<br><small>Source: Leadferno (2025) · <a href="https://lighthousedata.io/data/contact-form-leads-unanswered-42pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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