B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
58%
58% -- share of consumers replacing traditional search with generative ai for Consumers (2025)
58% of consumers say they have replaced traditional search engines with generative AI tools as their go-to for product or service recommendations.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
58%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Capgemini
Primary
Tier B
https://www.asklantern.com/blogs/how-ai-search-is-changing-the-product-discovery-journey ↗
Source Article
How AI Search Is Changing the Product Discovery Journey
Original Research
Capgemini
· Original study ↗
Methodology
Capgemini consumer-behaviour survey, cited by AskLantern
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Consumers: 58% share of consumers replacing traditional search with generative ai. Source: Capgemini (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/consumers-replaced-search-with-genai-2025
HTML Embed
<blockquote cite="https://lighthousedata.io/data/consumers-replaced-search-with-genai-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>58%</strong> -- share of consumers replacing traditional search with generative ai for Consumers<br><small>Source: Capgemini (2025) · <a href="https://lighthousedata.io/data/consumers-replaced-search-with-genai-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.