B
Evidence Grade B
Graded
under review
Safe to Cite
Recent
$12
$12 -- cpm for Condé Nast (run-of-site inventory) (2025)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
$12
Unit
Currency Usd
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Condé Nast
Primary
Tier C
https://www.v2solutions.com/blogs/first-party-data-engines-for-media-monetization/ ↗
Source Article
Building First-Party Data Engines for Media Growth
As third-party cookies disappear, media companies must rethink how they monetize audiences.
This article explains how first-party data engines unify customer data, strengthen identity, and turn privacy-compliant audience insight into premium revenue through segmentation and secure collaboration.
Fro…
Original Research
Condé Nast
· Original study ↗
Methodology
Run-of-site inventory CPM baseline cited for comparison against Vogue Insiders segment pricing; original data source not cited.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Condé Nast (run-of-site inventory): $12 cpm. Source: Condé Nast (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/conde-nast-run-of-site-cpm
HTML Embed
<blockquote cite="https://lighthousedata.io/data/conde-nast-run-of-site-cpm" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$12</strong> -- cpm for Condé Nast (run-of-site inventory)<br><small>Source: Condé Nast (2025) · <a href="https://lighthousedata.io/data/conde-nast-run-of-site-cpm" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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