B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
90%
90% -- combined market share for Coca-Cola and PepsiCo (2013)
Coca-Cola and PepsiCo account for almost 90 percent of the soda market.
- The source specifies 'almost 90 percent'
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
90%
Unit
Percentage
Data Vintage
2013
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
35
Freshness
95
Source
Beverage Digest
Primary
Tier B
http://www.apnewsarchive.com/2013/Group_finds_carcinogen_in_Pepsi_products/id-2d2f74be67e54257837847… ↗
Source Article
Group finds carcinogen in Pepsi products
Original Research
Beverage Digest
· Original study ↗
Methodology
Industry tracker Beverage Digest market share estimate, cited by Associated Press
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Coca-Cola and PepsiCo: 90% combined market share. Source: Beverage Digest (2013). Via Lighthouse Intelligence -- https://lighthousedata.io/data/coke-pepsi-soda-market-share-2013
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<blockquote cite="https://lighthousedata.io/data/coke-pepsi-soda-market-share-2013" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>90%</strong> -- combined market share for Coca-Cola and PepsiCo<br><small>Source: Beverage Digest (2013) · <a href="https://lighthousedata.io/data/coke-pepsi-soda-market-share-2013" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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