B
Evidence Grade B
Graded
under review
Safe to Cite
Dated
20%
20% -- conversion rate increase for ecommerce site (2021)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
20%
Unit
Percentage
Data Vintage
2021
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
50
Methodology
45
Freshness
95
Sources (6)
Sellbrite
Primary
Tier B
https://www.sellbrite.com/blog/how-to-use-data-to-fix-a-leaky-funnel-and-boost-ecommerce-profits/ ↗
Source Article
How to Use Data to Fix a Leaky Funnel and Boost Ecommerce Profits
Every ecommerce site is leaking money somewhere, but the important question is where? In this post, I’ll help you to find where your leaks are by looking at a few real-life examples. One of them describes how we found a leak of $2.7 million and what we did to stop it.
One key thing to keep in mind i…
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Original Research
Sellbrite
· Original study ↗
Methodology
After restructuring the checkout flow
Segmentation
IndustryeCommerce
RoleAll marketers
Channelmulti-channel
Cite this stat
Plain Text
ecommerce site: 20% conversion rate increase. Source: Sellbrite (2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/checkout_conversion_increase
HTML Embed
<blockquote cite="https://lighthousedata.io/data/checkout_conversion_increase" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>20%</strong> -- conversion rate increase for ecommerce site<br><small>Source: Sellbrite (2021) · <a href="https://lighthousedata.io/data/checkout_conversion_increase" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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