B Evidence Grade B Graded under review Safe to Cite Recent

35.26%

35.26% -- potential conversion rate lift for large e-commerce sites (2025)

2025  · Baymard Institute

Cite this stat Share How we verify
Attribution: Baymard Institute View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
35.26%
Unit
Percentage
Data Vintage
2025
Entity
large e-commerce sites
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
35
Freshness
95
Baymard Institute Primary Tier B
https://designcloud.app/blog/the-dos-and-donts-of-expert-ui-ux-design ↗
Confidence: 52/100 Vintage: 2025 Channel: Deep Crawl
Source Article
User Experience Design Tips: 12 Practical Ways | Design Cloud
User Experience Design Tips: 12 Practical Ways to Improve Your UX User experience (UX) design tips are practical adjustments, clearer navigation, simpler forms, consistent layouts and accessible design, that make a website or app easier to use, which in turn lifts engagement and conversions. Good UX…
Original Research
Baymard Institute · Original study ↗

Baymard estimate from documented checkout usability issues

Methodology documented
Industrymarketing
Plain Text
large e-commerce sites: 35.26% potential conversion rate lift. Source: Baymard Institute (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/checkout-usability-conversion-lift-35-26
HTML Embed
<blockquote cite="https://lighthousedata.io/data/checkout-usability-conversion-lift-35-26" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>35.26%</strong> -- potential conversion rate lift for large e-commerce sites<br><small>Source: Baymard Institute (2025) · <a href="https://lighthousedata.io/data/checkout-usability-conversion-lift-35-26" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Share on X Share on LinkedIn

Use this data in your work

Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.

Copy citation Explore similar stats →