B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
3,500,000
3,500,000 -- referral traffic for ChatGPT referrals to 14 leading publishers (2025-01)
ChatGPT's referral traffic to 14 leading publishers reached 3.5 million total visits in January.
- Accounts for less than 0.1% of total visits to those sites
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
3,500,000
Unit
Count
Data Vintage
2025-01
Entity
Sample Size
14
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Similarweb
Primary
Tier B
https://3thinkrs.com/emotional-storytelling-boosts-engagement-by-40-chatgpt-referrals-to-publishers-… ↗
Source Article
B2B PR news: Emotional storytelling boosts engagement by 40% | ChatGPT referrals to publishers is up 8 times in 6 months | Financial Times is Working It
B2B PR news: Press Gazette, Marketing Week, and Social Media Today in this week’s Fresh Ink
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ChatGPT referrals to publishers is up 8 times in 6 months
ChatGPT’s referral traffic to 14 leading publishers rose 8 times i…
Original Research
Similarweb
· Original study ↗
Methodology
Similarweb publisher traffic data, cited by Press Gazette
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
ChatGPT referrals to 14 leading publishers: 3,500,000 referral traffic. Source: Similarweb (2025-01). Via Lighthouse Intelligence -- https://lighthousedata.io/data/chatgpt-referrals-publishers-3-5m-january
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<blockquote cite="https://lighthousedata.io/data/chatgpt-referrals-publishers-3-5m-january" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>3,500,000</strong> -- referral traffic for ChatGPT referrals to 14 leading publishers<br><small>Source: Similarweb (2025-01) · <a href="https://lighthousedata.io/data/chatgpt-referrals-publishers-3-5m-january" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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