B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
48%
48% -- cost per click reduction for Celebrity Cruises Pinterest campaign (2026)
Celebrity Cruises reduced its Pinterest campaign cost per click by 48% compared to its target.
- Reduction is measured relative to internal target CPC rather than an industry benchmark
Attribution:
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
48%
Unit
Percentage
Data Vintage
2026
Entity
Geography
US
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
90
Citation Chain
90
Independence
30
Methodology
45
Freshness
93
Source
Pinterest
Primary
Tier C
Source Article
Celebrity Cruises Sails Past Benchmarks on Pinterest
Celebrity CruisesCelebrity Cruises sails past benchmarks on Pinterest
Strategic targeting and fresh creative drove remarkable efficiency and engagement.
Celebrity Cruises passengers don't just book a holiday; they book an experience. The premium cruise line knows its audience well: travellers seekin…
Original Research
Pinterest
Methodology
Compared to target cost per click
Methodology documented
Segmentation
IndustryTravel
Company SizeEnterprise
RegionUS
Channelsocial
Cite this stat
Plain Text
Celebrity Cruises Pinterest campaign: 48% cost per click reduction. Source: Pinterest (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/celebrity-cruises-pinterest-cpc-reduction
HTML Embed
<blockquote cite="https://lighthousedata.io/data/celebrity-cruises-pinterest-cpc-reduction" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>48%</strong> -- cost per click reduction for Celebrity Cruises Pinterest campaign<br><small>Source: Pinterest (2026) · <a href="https://lighthousedata.io/data/celebrity-cruises-pinterest-cpc-reduction" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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