B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
297,000,000
297,000,000 -- media impressions for Chicago Dental Society #SafeSmiles campaign (2020-2021)
The Chicago Dental Society #SafeSmiles campaign generated 297 million media impressions across 194 media placements.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
297,000,000
Unit
Count
Data Vintage
2020-2021
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Hawthorne Strategy
Primary
Tier A
https://www.hawthornestrategy.com/post/chicago-dental-society ↗
Source Article
Case Study: Chicago Dental Society #SafeSmiles Campaign
Case Study: Chicago Dental Society #SafeSmiles Campaign
Updated: Oct 26, 2021
The Challenge: When the shelter-in-place order was issued in Chicago in March 2020, dentists were among those forced to close for non-emergency situations to help slow the spread of COVID-19. Research showed this had an im…
Original Research
Hawthorne Strategy
· Original study ↗
Methodology
Agency-reported PR results
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Chicago Dental Society #SafeSmiles campaign: 297,000,000 media impressions. Source: Hawthorne Strategy (2020-2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/cds-media-impressions-297-million
HTML Embed
<blockquote cite="https://lighthousedata.io/data/cds-media-impressions-297-million" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>297,000,000</strong> -- media impressions for Chicago Dental Society #SafeSmiles campaign<br><small>Source: Hawthorne Strategy (2020-2021) · <a href="https://lighthousedata.io/data/cds-media-impressions-297-million" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.