B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
12,000
12,000 -- social shares for Cass Fresh Beer 'T.O.P.' ad campaign (South Korea) (2015-01)
Cass Fresh Beer's 'T.O.P.' commercial reached 12,000 shares in under a week.
- Shares reached in under a week
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
12,000
Unit
Count
Data Vintage
2015-01
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Unruly
Primary
Tier B
https://unruly.co/blog/article/2015/01/23/chickens-running-beers-flowing-5-ads-watch-right-now/ ↗
Source Article
Chickens Running And Beers Flowing: 5 Ads You Should Watch Right Now
Original Research
Unruly
· Original study ↗
Methodology
Share count reported for the Cass Beer commercial within its first week of release, per Unruly's ad-share tracking; single-campaign engagement measurement
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Cass Fresh Beer 'T.O.P.' ad campaign (South Korea): 12,000 social shares. Source: Unruly (2015-01). Via Lighthouse Intelligence -- https://lighthousedata.io/data/cass-beer-ad-12000-shares-2015
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<blockquote cite="https://lighthousedata.io/data/cass-beer-ad-12000-shares-2015" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>12,000</strong> -- social shares for Cass Fresh Beer 'T.O.P.' ad campaign (South Korea)<br><small>Source: Unruly (2015-01) · <a href="https://lighthousedata.io/data/cass-beer-ad-12000-shares-2015" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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