B
Evidence Grade B
Graded
under review
Safe to Cite
Current
18%
18% -- cart abandonment reason share for online shoppers (distrust site with credit card info) (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
18%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
vsourz.com
Primary
Tier C
https://www.vsourz.com/gb/blog/optimising-checkout-tips-to-reduce-shopify-shopping-cart-abandonment/ ↗
Source Article
Shopify Store Checkout Optimisation Tips to Reduce Cart Abandonment
Optimising Checkout: Tips to Reduce Shopify Shopping Cart Abandonment
This can be extremely frustrating for business owners who have invested time and effort into setting up their online store, only to see potential sales slip away. The good news is that there are simple strategies you can implement…
Original Research
vsourz.com
· Original study ↗
Methodology
Reason breakdown for cart abandonment; original survey not cited
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
online shoppers (distrust site with credit card info): 18% cart abandonment reason share. Source: vsourz.com (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/cart-abandonment-trust-credit-card-18
HTML Embed
<blockquote cite="https://lighthousedata.io/data/cart-abandonment-trust-credit-card-18" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>18%</strong> -- cart abandonment reason share for online shoppers (distrust site with credit card info)<br><small>Source: vsourz.com (2026) · <a href="https://lighthousedata.io/data/cart-abandonment-trust-credit-card-18" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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