B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
50%
50% -- email click through rate for shopping cart abandonment emails (2022)
More than 50% of customers click on shopping cart abandonment emails.
- Stated as 'more than 50%'
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
50%
Unit
Percentage
Data Vintage
2022
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
limeleads.com
Primary
Tier C
https://www.limeleads.com/blog/types-of-email-marketing/ ↗
Source Article
Types of Email Marketing - Run a successful campaign | LimeLeads
A powerful tool you can use to draw, engage, and retain customers is email marketing. It is an essential part of the digital marketing strategy. There are many types of email marketing campaigns your business can send to boost brand awareness and generate sales.
73% of the brands prefer communicatio…
Original Research
limeleads.com
· Original study ↗
Methodology
Cited benchmark; 'more than 50%'
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
shopping cart abandonment emails: 50% email click through rate. Source: limeleads.com (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/cart-abandonment-email-click-rate
HTML Embed
<blockquote cite="https://lighthousedata.io/data/cart-abandonment-email-click-rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>50%</strong> -- email click through rate for shopping cart abandonment emails<br><small>Source: limeleads.com (2022) · <a href="https://lighthousedata.io/data/cart-abandonment-email-click-rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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