B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
3%
3% -- online purchase rate for Canadian consumers (2012)
The percentage of people who buy online in Canada is around 3% to 4%.
- Informal estimate cited in a guest blog post ('numbers like 3% or 4%')
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
3%
Unit
Percentage
Data Vintage
2012
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
bluelinkerp.com
Primary
Tier C
https://www.bluelinkerp.com/blog/ecommerce-in-canada-doing-ecommerce-right/ ↗
Source Article
eCommerce in Canada – Doing eCommerce Right | Inventory & Accounting ERP Software
Guest blog:
Ben Burmaster, owner of Snugglebugz, speaks about eCommerce in Canada, many of the challenges of eCommerce and how to get started the right way.
.
eCommerce in Canada is a really hot topic right now. A lot of people are looking at the statistics that are out there – “30 billion dollars i…
Original Research
bluelinkerp.com
· Original study ↗
Methodology
Range 3-4%, midpoint used; cited informally vs world average of 8-10%
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Canadian consumers: 3% online purchase rate. Source: bluelinkerp.com (2012). Via Lighthouse Intelligence -- https://lighthousedata.io/data/canada-online-purchase-rate-3-4pct
HTML Embed
<blockquote cite="https://lighthousedata.io/data/canada-online-purchase-rate-3-4pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>3%</strong> -- online purchase rate for Canadian consumers<br><small>Source: bluelinkerp.com (2012) · <a href="https://lighthousedata.io/data/canada-online-purchase-rate-3-4pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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