B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
13%
13% -- year over year sales growth for Building sets toy category (2009)
Building sets saw a 13% year-over-year sales growth in 2009.
- Described in context as 'old-fashioned building sets'
- Noted as the only toy category seeing double-digit YoY growth in 2009
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
13%
Unit
Percentage
Data Vintage
2009
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Needham & Company
Primary
Tier B
http://www.ypulse.com/post/view/guest-post-technology-toys-and-reaching-kids-insights-from-the-2010-… ↗
Source Article
Guest Post: Technology, Toys, And Reaching Kids
Original Research
Needham & Company
· Original study ↗
Methodology
Cited by Needham & Company senior analyst at 2010 Engage! Expo
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Building sets toy category: 13% year over year sales growth. Source: Needham & Company (2009). Via Lighthouse Intelligence -- https://lighthousedata.io/data/building-sets-growth-2009
HTML Embed
<blockquote cite="https://lighthousedata.io/data/building-sets-growth-2009" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>13%</strong> -- year over year sales growth for Building sets toy category<br><small>Source: Needham & Company (2009) · <a href="https://lighthousedata.io/data/building-sets-growth-2009" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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