B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
59%
59% -- social networking user growth rate for Baby Boomers (2009)
Baby Boomers account for 59% growth on social networking sites year-over-year.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
59%
Unit
Percentage
Data Vintage
2009
Entity
Geography
North America
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
travelspike.com
Primary
Tier C
http://travelspike.com/in_the_news.php ↗
Source Article
In The News, PR Hospitality, Press Releases, Digital PR, Electronic Public Relations
Original Research
travelspike.com
· Original study ↗
Methodology
Year-over-year growth in Baby Boomer social networking usage; no named study cited
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2009 (current) | 59% | |
| 2026 | 59% | 0% |
Segmentation
Industrytravel_hospitality
RegionNorth America
RoleAll marketers
Channelsocial
Cite this stat
Plain Text
Baby Boomers: 59% social networking user growth rate. Source: travelspike.com (2009). Via Lighthouse Intelligence -- https://lighthousedata.io/data/boomer-social-networking-yoy-growth
HTML Embed
<blockquote cite="https://lighthousedata.io/data/boomer-social-networking-yoy-growth" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>59%</strong> -- social networking user growth rate for Baby Boomers<br><small>Source: travelspike.com (2009) · <a href="https://lighthousedata.io/data/boomer-social-networking-yoy-growth" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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