B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
51.2%
51.2% -- mobile share of purchases for US Black Friday e-commerce (2023)
Mobile devices accounted for 51.2% of Black Friday purchases in 2023.
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
51.2%
Unit
Percentage
Data Vintage
2023
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
Source
letsrefresh.io
Primary
Tier C
https://www.letsrefresh.io/blog/black-friday-online-ads ↗
Source Article
The Best Black Friday Online Ads and Deals for 2024 | Refresh
The Ultimate Guide to Scoring Black Friday Online Deals in 2024
Black Friday online ads are your ticket to the biggest savings and best deals of the year. These ads highlight promotions from top retailers, offering everything from tech gadgets to home appliances at unbeatable prices.
Here’s how you …
Original Research
letsrefresh.io
· Original study ↗
Methodology
Cited by letsrefresh.io; original source not named
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
US Black Friday e-commerce: 51.2% mobile share of purchases. Source: letsrefresh.io (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/black-friday-mobile-purchases-2023
HTML Embed
<blockquote cite="https://lighthousedata.io/data/black-friday-mobile-purchases-2023" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>51.2%</strong> -- mobile share of purchases for US Black Friday e-commerce<br><small>Source: letsrefresh.io (2023) · <a href="https://lighthousedata.io/data/black-friday-mobile-purchases-2023" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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