B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

2.81%

2.81% -- search market share for Bing (US search market) (2023)

2023  · Netbiscuits / Factorial Digital

Bing accounts for 2.81% of the US search engine market share.

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Attribution: Netbiscuits / Factorial Digital View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
2.81%
Unit
Percentage
Data Vintage
2023
Entity
Bing (US search market)
Geography
US
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Netbiscuits / Factorial Digital Primary Tier C
https://www.netbiscuits.com/bing-seo-strategy ↗
Confidence: 48/100 Vintage: 2023 Channel: Deep Crawl
Source Article
Why Bing Is Still Important To Your SEO Strategy Today
While Google may dominate the search engine market, it’s crucial not to overlook why Bing is still important to your SEO strategy. As a savvy digital marketer or business owner, comprehending the advantages of diversifying your marketing activities can be beneficial in terms of increased visibility …
Original Research
Netbiscuits / Factorial Digital · Original study ↗

Cited in blog article; original measurement source not specified

Methodology documented
Period Value Change
2010 10%
2023 (current) 2.81% -71.9%
Industrymarketing RegionUS RoleAll marketers Channelsearch
Plain Text
Bing (US search market): 2.81% search market share. Source: Netbiscuits / Factorial Digital (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/bing-us-search-market-share-2023
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<blockquote cite="https://lighthousedata.io/data/bing-us-search-market-share-2023" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>2.81%</strong> -- search market share for Bing (US search market)<br><small>Source: Netbiscuits / Factorial Digital (2023) · <a href="https://lighthousedata.io/data/bing-us-search-market-share-2023" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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