B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
1,600,000
1,600,000 -- campaign unique reach for Beluga Vodka Southern California campaign (2025)
The Beluga Vodka Southern California campaign achieved a combined reach of approximately 1.6 million unique viewers.
- Approximately 1.6 million
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
1,600,000
Unit
Count
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
OH BEV
Primary
Tier B
https://www.ohbev.com/case-studies/beluga ↗
Source Article
BELUGA
Beluga sought to boost awareness and prestige among Armenian males aged 40+ in Southern California - an audience with strong local presence but low digital engagement. With a lean budget and limited time before the holiday season, the challenge was to design a campaign that would penetrate both digi…
Original Research
OH BEV
· Original study ↗
Methodology
Agency-reported combined reach across traditional and digital channels
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Beluga Vodka Southern California campaign: 1,600,000 campaign unique reach. Source: OH BEV (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/beluga-campaign-reach-1-6m
HTML Embed
<blockquote cite="https://lighthousedata.io/data/beluga-campaign-reach-1-6m" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>1,600,000</strong> -- campaign unique reach for Beluga Vodka Southern California campaign<br><small>Source: OH BEV (2025) · <a href="https://lighthousedata.io/data/beluga-campaign-reach-1-6m" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.