B
Evidence Grade B
Graded
under review
Safe to Cite
Current
32%
32% -- time on site lift for Users arriving via AI agents (vs traditional visitors) (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
32%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
35
Freshness
95
Source
Boston Consulting Group (BCG)
Primary
Tier B
https://www.mirakl.com/blogs/agentic-commerce/how-to-make-agentic-commerce-a-reality-for-ecommerce-b… ↗
Source Article
How to make agentic commerce a reality for eCommerce businesses with Mirakl Agentic Activation
For two decades, the search bar was the primary gateway to digital commerce. Today, that gate is moving to conversations on agentic platforms.
Shoppers are increasingly asking AI platforms like Gemini, Copilot and Perplexity full questions with clear purchase intent like "find everything I need for …
Original Research
Boston Consulting Group (BCG)
· Original study ↗
Methodology
BCG research cited by Mirakl blog; comparison baseline is traditional (non-AI-agent) visitors. Article publication date not stated; vintage estimated from publication context.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Users arriving via AI agents (vs traditional visitors): 32% time on site lift. Source: Boston Consulting Group (BCG) (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/bcg-ai-agent-visitors-time-on-site-lift-32pct
HTML Embed
<blockquote cite="https://lighthousedata.io/data/bcg-ai-agent-visitors-time-on-site-lift-32pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>32%</strong> -- time on site lift for Users arriving via AI agents (vs traditional visitors)<br><small>Source: Boston Consulting Group (BCG) (2026) · <a href="https://lighthousedata.io/data/bcg-ai-agent-visitors-time-on-site-lift-32pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.