B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

35%

35% -- user satisfaction increase for e-commerce sites with well-grouped product categories (2022)

2022  · Baymard Institute

E-commerce sites with well-grouped product categories experienced a 35% increase in user satisfaction compared to those without clear groupings.

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Attribution: Baymard Institute View source
Lighthouse Research Team
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Source verified Evidence graded
Value
35%
Unit
Percentage
Data Vintage
2022
Entity
e-commerce sites with well-grouped product categories
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

60/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
Baymard Institute Primary Tier C
https://linchpinseo.com/blog/website-design-and-the-law-of-proximity/ ↗
Confidence: 55/100 Vintage: 2022 Channel: Wayback
Source Article
Linchpin SEO : The Law of Proximity in Web Design: Group Related Content for Intuitive Design
In the realm of design, there’s an intricate dance between aesthetics, functionality, and psychology. One cannot rely solely on appearance to create beautiful and effective designs. Here, the principles of Gestalt psychology, especially the Law of Proximity, play a pivotal role. Originating from Ger…
Original Research
Baymard Institute · Original study ↗

Baymard Institute study, as cited by Linchpin SEO

Methodology documented
Industrymarketing
Plain Text
e-commerce sites with well-grouped product categories: 35% user satisfaction increase. Source: Baymard Institute (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/baymard-grouped-categories-satisfaction-2022
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<blockquote cite="https://lighthousedata.io/data/baymard-grouped-categories-satisfaction-2022" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>35%</strong> -- user satisfaction increase for e-commerce sites with well-grouped product categories<br><small>Source: Baymard Institute (2022) · <a href="https://lighthousedata.io/data/baymard-grouped-categories-satisfaction-2022" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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