B Evidence Grade B Graded under review Safe to Cite Recent

73%

73% -- digital engagement rate for empresas B2C brasileiras (2025)

Name: Digital Engagement Rate Statistics
Creator: Lighthouse Intelligence
Published: 2026-07-07

2025 · Twilio

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Attribution: Twilio View source

Lighthouse Research Team

Last verified: 2026-07-07 · How we verify data →

Source verified Evidence graded

Value

73%

Unit

Percentage

Data Vintage

2025

Entity

empresas B2C brasileiras

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

63/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

Twilio Primary Tier A

https://portaldacomunicacao.com.br/2022/09/marketing-digital-continua-em-pleno-crescimento/?utm_sour… ↗

Confidence: 45/100 Vintage: 2025 Channel: Cc Extraction

Source Article

Marketing digital continua em pleno crescimento - Portal da Comunicação

Pesquisas recentes mostram que o marketing digital continua em alta nos planos de investimentos de diversas empresas, Uma tendência de crescimento contínuo bem longe do esgotamento. Nos últimos anos, os canais digitais se consolidaram — e a pandemia apenas acelerou o processo. A estratégia, segundo …

Original Research

Twilio · Original study ↗

Methodology

Relatório do Engajamento do Cliente, publicado pela Twilio

Methodology documented

Segmentation

Channelrss_feed

Cite this stat

Plain Text

empresas B2C brasileiras: 73% digital engagement rate. Source: Twilio (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/b2c_digital_engagement_projection_2025

HTML Embed

<blockquote cite="https://lighthousedata.io/data/b2c_digital_engagement_projection_2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>73%</strong> -- digital engagement rate for empresas B2C brasileiras<br><small>Source: Twilio (2025) · <a href="https://lighthousedata.io/data/b2c_digital_engagement_projection_2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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