B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
77%
77% -- digital engagement rate for sports fans (2023)
77% of sports fans engage in at least one concurrent digital activity while watching games at home.
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
77%
Unit
Percentage
Data Vintage
2023
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
50
Citation Chain
20
Independence
30
Methodology
45
Freshness
86
Source
Deloitte
Primary
Tier A
https://www.raftlabs.com/industries/sports-fitness ↗
Source Article
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Original Research
Deloitte
· Original study ↗
Methodology
Deloitte's 2023 Sports Fan Insights survey
Methodology documented
Segmentation
Channelcommon_crawl
Cite this stat
Plain Text
sports fans: 77% digital engagement rate. Source: Deloitte (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/deloitte-2023-sports-fan-insights-survey
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<blockquote cite="https://lighthousedata.io/data/deloitte-2023-sports-fan-insights-survey" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>77%</strong> -- digital engagement rate for sports fans<br><small>Source: Deloitte (2023) · <a href="https://lighthousedata.io/data/deloitte-2023-sports-fan-insights-survey" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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