B
Evidence Grade B
Safe to Cite
Current
50%
50% -- conversion rate for B2C marketers using automation (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
50%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Sources (2)
eMarketer
Primary
Tier B
https://301consulting.com/marketing-automation-minneapolis/ ↗
Source Article
Marketing Automation Agency in Minneapolis
Also cited by
3Sixty Interactive
https://3sixtyinteractive.com/marketing-automation-b2c/
2026-08-31
Original Research
eMarketer
· Original study ↗
Methodology
According to eMarketer's benchmark study, B2C marketers using automation can see conversion rates as high as 50%.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
B2C marketers using automation: 50% conversion rate. Source: eMarketer (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/b2c-conversion-rate-with-automation
HTML Embed
<blockquote cite="https://lighthousedata.io/data/b2c-conversion-rate-with-automation" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>50%</strong> -- conversion rate for B2C marketers using automation<br><small>Source: eMarketer (2026) · <a href="https://lighthousedata.io/data/b2c-conversion-rate-with-automation" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.