B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
4.6%
4.6% -- customer churn rate for B2B SaaS business (2023)
A B2B SaaS business in the business planning and management software niche recorded a customer churn rate of 4.6% over the last twelve months.
- Data pertains to a single unnamed business listing for sale, not an industry-wide benchmark
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
4.6%
Unit
Percentage
Data Vintage
2023
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
50
Citation Chain
90
Independence
30
Methodology
45
Freshness
78
Source
FE International
Primary
Tier A
https://www.feinternational.com/blog/shopify-president-predicts-whats-next-for-e-commerce-wordpress-… ↗
Source Article
Shopify president predicts what’s next for e-commerce, WordPress launches one-click HTTP to HTTPS conversion, Dropbox acquires DocSend
Shopify president predicts what’s next for e-commerce, WordPress launches one-click HTTP to HTTPS conversion, Dropbox acquires DocSend
Shopify president predicts what’s next for e-commerce
The shift in consumer behavior that came with the pandemic isn’t over yet, says Shopify President Harley Finkel…
Original Research
FE International
· Original study ↗
Methodology
Business operational data
Methodology documented
Segmentation
Channelcommon_crawl
Cite this stat
Plain Text
B2B SaaS business: 4.6% customer churn rate. Source: FE International (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/b2b-saas-business-churn-rate-2023
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<blockquote cite="https://lighthousedata.io/data/b2b-saas-business-churn-rate-2023" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>4.6%</strong> -- customer churn rate for B2B SaaS business<br><small>Source: FE International (2023) · <a href="https://lighthousedata.io/data/b2b-saas-business-churn-rate-2023" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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