B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
11%
11% -- average conversion rate for nonprofits using modern tech stack (2024)
Nonprofits using a modern tech stack (Fundraise Up and Stripe) achieved an average conversion rate of 11%, which is 172% higher than the nonprofit industry average.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
11%
Unit
Percentage
Data Vintage
2024
Entity
Geography
Global
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Pulse of the donor report (Fundraise Up & Stripe)
Primary
Tier B
https://pulseofthedonor.com/ ↗
Source Article
Buying into giving: Ecommerce strategies for nonprofits | Stripe Sessions
Buying into giving: Ecommerce strategies for nonprofits
SaaS platform economy
Runtime
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AI-powered techniques are revolutionizing ecommerce with personalization and data-driven decision-making. Get insights from Fundraise Up’s Pulse of the Donor 2024 report, coauthore…
Original Research
Pulse of the donor report (Fundraise Up & Stripe)
· Original study ↗
Methodology
Nonprofits using Fundraise Up and Stripe
Methodology documented
Segmentation
IndustryNonprofit
RegionGlobal
RoleAll marketers
Channelmulti-channel
Cite this stat
Plain Text
nonprofits using modern tech stack: 11% average conversion rate. Source: Pulse of the donor report (Fundraise Up & Stripe) (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/avg_conversion_rate_modern_tech
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<blockquote cite="https://lighthousedata.io/data/avg_conversion_rate_modern_tech" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>11%</strong> -- average conversion rate for nonprofits using modern tech stack<br><small>Source: Pulse of the donor report (Fundraise Up & Stripe) (2024) · <a href="https://lighthousedata.io/data/avg_conversion_rate_modern_tech" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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