B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
3.68%
3.68% -- average conversion rate for Global Website (2023)
The global average website conversion rate was 3.68% in 2023.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
3.68%
Unit
Percentage
Data Vintage
2023
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
30
Freshness
95
Sources (5)
Ruler Analytics
Primary
Tier B
https://www.blnks.io/post/average-conversion-rate-on-website ↗
Source Article
Average Conversion Rate on Website: What You Need to Know
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Original Research
Ruler Analytics
· Original study ↗
Segmentation
Industrymarketing
Cite this stat
Plain Text
Global Website: 3.68% average conversion rate. Source: Ruler Analytics (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/average-website-conversion-rate-2023
HTML Embed
<blockquote cite="https://lighthousedata.io/data/average-website-conversion-rate-2023" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>3.68%</strong> -- average conversion rate for Global Website<br><small>Source: Ruler Analytics (2023) · <a href="https://lighthousedata.io/data/average-website-conversion-rate-2023" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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