B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
60%
60% -- business discovery rate for Facebook Australia (2024)
60% of Australian Facebook users discover businesses and products on the platform and go on to learn more about them.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
60%
Unit
Percentage
Data Vintage
2024
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
digitalmovement.com.au
Primary
Tier C
https://www.digitalmovement.com.au/social-media-agency-western-australia/ ↗
Source Article
Social Media Agency Western Australia | Digital Movement
Don’t just scroll through your Facebook and Instagram feeds! You can start leveraging these social media platforms to grow your business by leaps and bounds!
Did you know that 81.6% of Australia’s population are active Facebook users? This makes Facebook the second most popular social media platform…
Original Research
digitalmovement.com.au
· Original study ↗
Methodology
Research data cited by agency
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Facebook Australia: 60% business discovery rate. Source: digitalmovement.com.au (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/australian-facebook-users-discover-businesses
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<blockquote cite="https://lighthousedata.io/data/australian-facebook-users-discover-businesses" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>60%</strong> -- business discovery rate for Facebook Australia<br><small>Source: digitalmovement.com.au (2024) · <a href="https://lighthousedata.io/data/australian-facebook-users-discover-businesses" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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