B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
24.4%
24.4% -- online spending growth rate for Australia online retail (2019)
Online spending in Australia increased year-on-year by an average of 24.4% according to a 2019 report.
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
24.4%
Unit
Percentage
Data Vintage
2019
Entity
Geography
Australia
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Quantium
Primary
Tier C
https://www.smart-traffic.com.au/blog/digital-marketing-during-covid19/?amp=1 ↗
Source Article
How and Why Digital Marketing Can Help You Grow During COVID-19 - Smart Traffic
Apr 21st, 2020
How and Why Digital Marketing Can Help You Grow During COVID-19
All of a sudden, a global pandemic puts the world – and your business – into lockdown.
You’ve got the goods, and people still need them. But both your employees and your customers are staying inside.
If your doors are clo…
Original Research
Quantium
· Original study ↗
Methodology
Cited from Quantium's 2019 Online Physical Goods Index; exact methodology not stated in article
Methodology documented
Segmentation
IndustryRetail
RegionAustralia
RoleAll marketers
Channelmulti-channel
Cite this stat
Plain Text
Australia online retail: 24.4% online spending growth rate. Source: Quantium (2019). Via Lighthouse Intelligence -- https://lighthousedata.io/data/australia-online-spending-growth-quantium
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<blockquote cite="https://lighthousedata.io/data/australia-online-spending-growth-quantium" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>24.4%</strong> -- online spending growth rate for Australia online retail<br><small>Source: Quantium (2019) · <a href="https://lighthousedata.io/data/australia-online-spending-growth-quantium" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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