B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
19%
19% -- customer engagement increase for retailers using AR (2026)
Retailers who incorporated AR technology during the pandemic experienced a 19% increase in customer engagement.
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
19%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
bigohtech.com
Primary
Tier C
https://bigohtech.com/blog/ar-in-e-commerce ↗
Source Article
AR In E-Commerce
Original Research
bigohtech.com
· Original study ↗
Methodology
Research cited without named source
Methodology documented
Segmentation
IndustryRetail
RoleAll marketers
Channelmulti-channel
Cite this stat
Plain Text
retailers using AR: 19% customer engagement increase. Source: bigohtech.com (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ar-retailers-engagement-increase
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<blockquote cite="https://lighthousedata.io/data/ar-retailers-engagement-increase" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>19%</strong> -- customer engagement increase for retailers using AR<br><small>Source: bigohtech.com (2026) · <a href="https://lighthousedata.io/data/ar-retailers-engagement-increase" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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