B Evidence Grade B Verified accuracy verified by the review judge Safe to Cite Dated

26%

26% -- app abandonment rate for downloaded mobile apps (2013)

2013  · Localytics

According to a study by Localytics reported by ReadWriteWeb, 26% of downloaded apps are never used again.

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Attribution: Localytics View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
26%
Unit
Percentage
Data Vintage
2013
Entity
downloaded mobile apps
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

64/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
95
Citation Chain
90
Independence
30
Methodology
45
Freshness
95
Localytics Primary Tier B
https://mmaglobal.com/es/articles/mobile-app-or-mobile-web-beginner’s-guide ↗
Confidence: 71/100 Vintage: 2013 Channel: Common Crawl
Source Article
Mobile App or Mobile Web: A Beginner’s Guide
Original Research
Localytics · Original study ↗

Localytics study as reported by ReadWriteWeb

Methodology documented
Industrymarketing
Plain Text
downloaded mobile apps: 26% app abandonment rate. Source: Localytics (2013). Via Lighthouse Intelligence -- https://lighthousedata.io/data/apps-never-used-again-26
HTML Embed
<blockquote cite="https://lighthousedata.io/data/apps-never-used-again-26" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>26%</strong> -- app abandonment rate for downloaded mobile apps<br><small>Source: Localytics (2013) · <a href="https://lighthousedata.io/data/apps-never-used-again-26" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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