B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
53%
53% -- app abandonment rate for mobile app users (2020)
53% of users abandon an app if it takes more than three seconds to load.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
53%
Unit
Percentage
Data Vintage
2020
Entity
Geography
Global
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
Source
Google
Primary
Tier C
https://www.appmysite.com/blog/top-mobile-app-usage-stats/ ↗
Source Article
Top 45+ mobile app usage stats you should know - AppMySite
The obsession with numbers and trends is not just something unique to mobile apps. Every field has its share of analysts that pour over many sets of data to devise trends and figure out a way to exploit them.
The difference when it comes to mobile apps is the nascent stage of the industry as a whole…
Original Research
Google
· Original study ↗
Methodology
Google data cited by AppMySite
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2020 (current) | 53% | |
| 2026 | 53% | 0% |
Segmentation
IndustryMobile Apps
RegionGlobal
RoleAll marketers
Channelmobile
Cite this stat
Plain Text
mobile app users: 53% app abandonment rate. Source: Google (2020). Via Lighthouse Intelligence -- https://lighthousedata.io/data/app-load-abandonment-3-seconds
HTML Embed
<blockquote cite="https://lighthousedata.io/data/app-load-abandonment-3-seconds" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>53%</strong> -- app abandonment rate for mobile app users<br><small>Source: Google (2020) · <a href="https://lighthousedata.io/data/app-load-abandonment-3-seconds" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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