B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Current

52%

52% -- email open share for Apple Mail (2026-02)

2026-02  · n=1,100,000,000  · Litmus

Apple Mail accounts for approximately 52% of tracked email opens.

  • Apple Mail Privacy Protection (MPP) auto-prefetches tracking pixels, which inflates Apple's share of opens
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Attribution: Litmus View source
Lighthouse Research Team
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Source verified Evidence graded
Value
52%
Unit
Percentage
Data Vintage
2026-02
Entity
Apple Mail
Sample Size
1,100,000,000
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Litmus Primary Tier B
https://dmarcguard.io/blog/email-provider-market-share/ ↗
Confidence: 53/100 Vintage: 2026-02 Channel: Deep Crawl
Source Article
Email Provider Market Share 2026: Who Sends the Mail | DMARCguard
Who Sends the Internet’s Email? The 2026 Provider Market Share Microsoft 365 sends for 19.6% of SPF-enabled domains; Google Workspace for 13.6%. That is the 2026 email provider market share on the one axis almost no chart measures — who actually sends the mail. Most “email provider market share” and…
Original Research
Litmus · Original study ↗

Litmus tracking-pixel opens, 1.1B+ opens; Apple MPP auto-prefetch inflates share

Methodology documented
Industrymarketing
Plain Text
Apple Mail: 52% email open share. Source: Litmus (2026-02). Via Lighthouse Intelligence -- https://lighthousedata.io/data/apple-mail-open-share-2026
HTML Embed
<blockquote cite="https://lighthousedata.io/data/apple-mail-open-share-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>52%</strong> -- email open share for Apple Mail<br><small>Source: Litmus (2026-02) · <a href="https://lighthousedata.io/data/apple-mail-open-share-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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