B
Evidence Grade B
Graded
under review
Safe to Cite
Current
20%
20% -- ecommerce return rate for Online apparel retailers (2026)
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
20%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
FitEz
Primary
Tier B
https://www.fitezapp.com/blog/return-roi-calculator.html ↗
Source Article
Returns Cost & ROI Calculators for Online Fashion Brands
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Your total annual revenue from apparel sales.
Industry average for online apparel is 20-40%. If unsure, start with 30%.
Industry ave…
Original Research
FitEz
· Original study ↗
Methodology
Range 20-40%, midpoint used; cited as industry average for online apparel
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Online apparel retailers: 20% ecommerce return rate. Source: FitEz (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/apparel-ecommerce-return-rate-20-40
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<blockquote cite="https://lighthousedata.io/data/apparel-ecommerce-return-rate-20-40" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>20%</strong> -- ecommerce return rate for Online apparel retailers<br><small>Source: FitEz (2026) · <a href="https://lighthousedata.io/data/apparel-ecommerce-return-rate-20-40" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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