B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

90%

90% -- conversion rate increase for app with 3-star rating (2023)

2023  · ASOWorld

Increasing an app's rating from 3 to 4 stars can potentially increase conversion rate by up to 90%.

  • Potential increase up to 90%
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Attribution: ASOWorld View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
90%
Unit
Percentage
Data Vintage
2023
Entity
app with 3-star rating
Geography
Global
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

63/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
ASOWorld Primary Tier B
https://asoworld.com/ru/blog/aso-guide-for-beginner-how-app-store-ratings-reviews-affect-app-visibil… ↗
Confidence: 53/100 Vintage: 2023 Channel: Deep Crawl
Source Article
Руководство по ASO для начинающих: как рейтинги и обзоры в App Store влияют на видимость приложения?
Новые креативные материалы App Store от Apple: что это значит для вашей стратегии ASO Важное примечание:Остерегайтесь мошенничества, использующего имя ASOWorld для набора персонала на неполный рабочий день или для деятельности в приложении для заработка ASO. ASOWorld не нанимает персонал на неполный…
Original Research
ASOWorld · Original study ↗

Potential increase when rating goes from 3 to 4 stars

Methodology documented
IndustryMobile Apps RegionGlobal RoleAll marketers Channelapp_store_optimization
Plain Text
app with 3-star rating: 90% conversion rate increase. Source: ASOWorld (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/app-store-ratings-affect-app-visibility-asoworld
HTML Embed
<blockquote cite="https://lighthousedata.io/data/app-store-ratings-affect-app-visibility-asoworld" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>90%</strong> -- conversion rate increase for app with 3-star rating<br><small>Source: ASOWorld (2023) · <a href="https://lighthousedata.io/data/app-store-ratings-affect-app-visibility-asoworld" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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