B
Evidence Grade B
Graded
under review
Safe to Cite
Current
35%
35% -- purchase likelihood increase for Amazon product listings with video ads (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
35%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
appetitecreative.com
Primary
Tier C
https://appetitecreative.com/the-5-best-performing-digital-ads-you-wouldn-t-want-to-miss/ ↗
Source Article
The 5 best performing digital ads you wouldn't want to miss
Original Research
appetitecreative.com
· Original study ↗
Methodology
Reported by Amazon, cited by agency article
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Amazon product listings with video ads: 35% purchase likelihood increase. Source: appetitecreative.com (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/amazon-video-ad-purchase-lift
HTML Embed
<blockquote cite="https://lighthousedata.io/data/amazon-video-ad-purchase-lift" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>35%</strong> -- purchase likelihood increase for Amazon product listings with video ads<br><small>Source: appetitecreative.com (2026) · <a href="https://lighthousedata.io/data/amazon-video-ad-purchase-lift" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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