B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

35%

35% -- online retail market share for Amazon (2017)

2017  · Brand Autopsy

Amazon accounts for nearly 35% of all U.S. online sales.

  • Described as 'nearly 35%'
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Attribution: Brand Autopsy View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
35%
Unit
Percentage
Data Vintage
2017
Entity
Amazon
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

60/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
35
Freshness
95
Brand Autopsy Primary Tier C
http://brandautopsy.com/2017/06/amazon_whole_foods.html ↗
Confidence: 22/100 Vintage: 2017 Channel: Wayback
Source Article
The Love Languages of Amazon and Whole Foods
It’s been said that for any lasting relationship, both partners need to understand, appreciate and quite possibly share the same “love languages.” Knowing the love languages of your partner helps you to better express your affection towards someone and to better interpret how your partner loves you.…
Original Research
Brand Autopsy · Original study ↗

Author's estimate of Amazon's share of US online retail sales; no methodology stated

Methodology documented
Period Value Change
2014 28.1%
2017 (current) 35% +24.6%
2017-04 18% -48.6%
2018 34% +88.9%
Industrymarketing
Plain Text
Amazon: 35% online retail market share. Source: Brand Autopsy (2017). Via Lighthouse Intelligence -- https://lighthousedata.io/data/amazon-us-online-sales-share-2017
HTML Embed
<blockquote cite="https://lighthousedata.io/data/amazon-us-online-sales-share-2017" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>35%</strong> -- online retail market share for Amazon<br><small>Source: Brand Autopsy (2017) · <a href="https://lighthousedata.io/data/amazon-us-online-sales-share-2017" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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