B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
61%
61% -- click through rate decline for Non-cited organic results under AI Overviews (2025)
AI Overviews cut the CTR of web pages not cited as sources by 61%.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
61%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Seer Interactive
Primary
Tier B
https://inclick.pl/audyt-pod-ai-overview-widocznosc-w-ai/ ↗
Source Article
Audyt pod AI Overview – jak zostać cytowanym w Google AI, ChatGPT i Perplexity | InClick
AI Overviews pojawiają się już w 50–60% zapytań Google w USA i obcinają CTR stron niebędących źródłem cytowania o 61% (Seer Interactive, 2025). Jednocześnie tylko 38% stron cytowanych w AI Overviews rankuje w top 10 dla tego samego zapytania (Ahrefs, analiza 4 mln AIO URL-ów, 2026). To oznacza, że s…
Original Research
Seer Interactive
· Original study ↗
Methodology
Cited to Seer Interactive / Dataslayer; also cited as -61% from Seer Interactive
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Non-cited organic results under AI Overviews: 61% click through rate decline. Source: Seer Interactive (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/aio-non-cited-ctr-drop-61
HTML Embed
<blockquote cite="https://lighthousedata.io/data/aio-non-cited-ctr-drop-61" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>61%</strong> -- click through rate decline for Non-cited organic results under AI Overviews<br><small>Source: Seer Interactive (2025) · <a href="https://lighthousedata.io/data/aio-non-cited-ctr-drop-61" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.