B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
30%
30% -- ai overview prevalence for Google AI Overviews (US desktop search) (2025-09)
By September 2025, Google AI Overviews appeared in 30% of all U.S. desktop searches.
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
30%
Unit
Percentage
Data Vintage
2025-09
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
quantumagency.io
Primary
Tier B
https://quantumagency.io/white-label-geo/the-white-label-geo-framework-optimizing-client-visibility-… ↗
Source Article
Google’s AI Overviews have fundamentally altered how users discover businesses. By September 2025, AI Overviews appeared in 30% of all U.S. desktop searches, with mobile frequencies surging 474.9% year-over-year. For agencies, this creates an urgent challenge: clients ranking well in traditional res…
Original Research
quantumagency.io
· Original study ↗
Methodology
Share of all U.S. desktop searches displaying Google AI Overviews, as reported by agency citing unnamed search-tracking research
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Google AI Overviews (US desktop search): 30% ai overview prevalence. Source: quantumagency.io (2025-09). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ai-overviews-us-desktop-search-share-2025
HTML Embed
<blockquote cite="https://lighthousedata.io/data/ai-overviews-us-desktop-search-share-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>30%</strong> -- ai overview prevalence for Google AI Overviews (US desktop search)<br><small>Source: quantumagency.io (2025-09) · <a href="https://lighthousedata.io/data/ai-overviews-us-desktop-search-share-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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