B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
23%
23% -- cold outreach reply rate for AI-enriched personalized B2B outreach (2025)
AI-enriched and personalized B2B cold outreach achieved a 23% reply rate in BP Corp's 2025 portfolio performance benchmarks.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
23%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
getgenesis.app (BP Corp)
Primary
Tier B
https://getgenesis.app/blog/ai-lead-generation-2026 ↗
Source Article
State of AI in Lead Generation 2026: What's Actually Working
State of AI in Lead Generation 2026: Adoption, ROI, and What's Working
AI in lead generation crossed the adoption chasm in 2025. According to Salesforce's State of Marketing report, 72% of marketing teams now use AI tools in their lead generation workflow—up from 31% in 2023.
But adoption doesn't eq…
Original Research
getgenesis.app (BP Corp)
· Original study ↗
Methodology
BP Corp internal data, 14,200 leads across 13 brands
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
AI-enriched personalized B2B outreach: 23% cold outreach reply rate. Source: getgenesis.app (BP Corp) (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ai-outreach-reply-rate-2026
HTML Embed
<blockquote cite="https://lighthousedata.io/data/ai-outreach-reply-rate-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>23%</strong> -- cold outreach reply rate for AI-enriched personalized B2B outreach<br><small>Source: getgenesis.app (BP Corp) (2025) · <a href="https://lighthousedata.io/data/ai-outreach-reply-rate-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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