B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

11.1%

11.1% -- share of consumers citing ai as influence on purchase decisions for Polish consumers (2025-11)

Name: Share Of Consumers Citing AI As Influence On Purchase Decisions Statistics
Creator: Lighthouse Intelligence
Published: 2026-09-25

2025-11 · Whites and SW Research

11.1% of Polish consumers cite AI as an influence on their purchase decisions.

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Attribution: Whites and SW Research View source

Lighthouse Research Team

Last verified: 2026-09-25 · How we verify data →

Source verified Evidence graded

Value

11.1%

Unit

Percentage

Data Vintage

2025-11

Entity

Polish consumers

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

Whites and SW Research Primary Tier A

https://www.agencjawhites.pl/blog/trendy-w-e-commerce-2026-geo-ai-i-nowe-nawyki-pokolenia-z ↗

Confidence: 57/100 Vintage: 2025-11 Channel: Deep Crawl

Source Article

Trendy w e-commerce 2026: GEO, AI i nowe nawyki pokolenia Z

Rok 2026 to nie kolejny etap rozwoju e-commerce. To moment głębokiej transformacji, w której tradycyjne ścieżki zakupowe ustępują miejsca inteligentnym rekomendacjom generowanym przez AI. Zamiast wpisywać frazy w wyszukiwarkę, coraz więcej osób – zwłaszcza młodych – po prostu pyta ChatGPT, Gemini, A…

Original Research

Whites and SW Research · Original study ↗

Methodology

Survey by Whites and SW Research, November 2025

Methodology documented

Segmentation

Industrymarketing

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Plain Text

Polish consumers: 11.1% share of consumers citing ai as influence on purchase decisions. Source: Whites and SW Research (2025-11). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ai-influence-purchase-decisions-poland-2025

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<blockquote cite="https://lighthousedata.io/data/ai-influence-purchase-decisions-poland-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>11.1%</strong> -- share of consumers citing ai as influence on purchase decisions for Polish consumers<br><small>Source: Whites and SW Research (2025-11) · <a href="https://lighthousedata.io/data/ai-influence-purchase-decisions-poland-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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