B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
40%
40% -- share of commercial queries influenced by ai assisted search for US commercial search queries (2026)
According to Search Engine Land's 2026 data, AI-assisted searches influence over 40% of commercial queries in the US market.
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Lighthouse Research Team
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Evidence graded
Value
40%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Search Engine Land
Primary
Tier C
https://rocketito.com/blog/semrush-vs-ubersuggest ↗
Source Article
SEMrush vs Ubersuggest: Is $100/mo Extra Worth It? [2026]
SEMrush vs Ubersuggest: Is the Price Difference Worth It in 2026?
SEMrush and Ubersuggest serve the same general market - SEO professionals who need keyword research, backlink data, and competitive analysis - but at dramatically different price points and capability levels. SEMrush starts at $139/mo…
Original Research
Search Engine Land
· Original study ↗
Methodology
Cited from Search Engine Land's 2026 data; methodology not stated
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
US commercial search queries: 40% share of commercial queries influenced by ai assisted search. Source: Search Engine Land (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ai-assisted-searches-influence-commercial-queries-2026
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<blockquote cite="https://lighthousedata.io/data/ai-assisted-searches-influence-commercial-queries-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>40%</strong> -- share of commercial queries influenced by ai assisted search for US commercial search queries<br><small>Source: Search Engine Land (2026) · <a href="https://lighthousedata.io/data/ai-assisted-searches-influence-commercial-queries-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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