B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
70%
70% -- technology adoption rate for AI in go-to-market workflows (2025)
Approximately 70% of companies adopt AI in GTM (go-to-market) workflows.
- Approximation (~70%)
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
70%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
35
Freshness
95
Source
sobot.io
Primary
Tier C
https://www.sobot.io/article/best-practices-multi-channel-contact-centre-success-2025/ ↗
Source Article
Best Practices for Multi Channel Contact Centre Success
Success in a multi channel contact centre in 2025 relies on how you blend advanced technology with smart processes and a focus on both customers and agents. You see real gains when you use unified platforms and customer-centric strategies. For example, AI and automation raise conversion rates by up …
Original Research
sobot.io
· Original study ↗
Methodology
Approximate figure cited without named source
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
AI in go-to-market workflows: 70% technology adoption rate. Source: sobot.io (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ai-adoption-gtm-workflows-70
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<blockquote cite="https://lighthousedata.io/data/ai-adoption-gtm-workflows-70" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>70%</strong> -- technology adoption rate for AI in go-to-market workflows<br><small>Source: sobot.io (2025) · <a href="https://lighthousedata.io/data/ai-adoption-gtm-workflows-70" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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