B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
2,500,000,000
2,500,000,000 -- ad impressions served for Adobe Auditude (H2 2011)
Adobe released a semi-annual report generated from an aggregated and anonymous sample of 2.5 billion ad impressions served via Adobe Auditude in the last six months of 2011.
- sample of ad impressions served via the platform analyzed for the report
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
2,500,000,000
Unit
Count
Data Vintage
H2 2011
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Adobe Systems
Primary
Tier A
http://www.midlandpaper.com/Paperclips/Blog+Keyword?key=Pricing&page=64 ↗
Source Article
Blog Keyword
Original Research
Adobe Systems
· Original study ↗
Methodology
Aggregated and anonymous ad impression data from Adobe's video ad management platform, semi-annual report
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Adobe Auditude: 2,500,000,000 ad impressions served. Source: Adobe Systems (H2 2011). Via Lighthouse Intelligence -- https://lighthousedata.io/data/adobe-auditude-video-ad-impressions-2011
HTML Embed
<blockquote cite="https://lighthousedata.io/data/adobe-auditude-video-ad-impressions-2011" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>2,500,000,000</strong> -- ad impressions served for Adobe Auditude<br><small>Source: Adobe Systems (H2 2011) · <a href="https://lighthousedata.io/data/adobe-auditude-video-ad-impressions-2011" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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