B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
5%
5% -- abandoned cart recovery rate for UK e-commerce brands (2026)
A 3-step abandoned cart sequence recovers 5% to 15% of abandoned baskets within 7 days.
- Applies to a 3-step abandoned cart sequence within 7 days
- Reported as a range of 5–15%
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
5%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Excelohunt
Primary
Tier B
https://www.excelohunt.com/blog/email-marketing-agency-glasgow/ ↗
Source Article
Email Marketing Agency Glasgow — For E-Commerce & Independent Brands
Email Marketing Agency Glasgow — For E-Commerce & Independent Brands
Glasgow is Scotland’s commercial powerhouse and one of the UK’s most vibrant independent retail and e-commerce cities. Known for its sharp commercial instincts, strong creative culture, and a retail tradition that stretches from Bu…
Original Research
Excelohunt
· Original study ↗
Methodology
Agency-stated benchmark; range midpoint used (5-15%)
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
UK e-commerce brands: 5% abandoned cart recovery rate. Source: Excelohunt (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/abandoned-cart-recovery-rate-7days
HTML Embed
<blockquote cite="https://lighthousedata.io/data/abandoned-cart-recovery-rate-7days" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>5%</strong> -- abandoned cart recovery rate for UK e-commerce brands<br><small>Source: Excelohunt (2026) · <a href="https://lighthousedata.io/data/abandoned-cart-recovery-rate-7days" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.