B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
7%
7% -- sales uplift for Abandoned cart emails (2025)
Fresh Relevance research found that abandoned cart emails promote a 7% sales uplift for businesses.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
7%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Fresh Relevance
Primary
Tier C
https://kijo.london/blog/transactional-email/ ↗
Source Article
The Transactional Email - How to Master It as a Marketer
A Marketer’s Guide to the WooCommerce x eCommerce Transactional Email
/ Table of contents
- Your eCommerce Guide to the Transactional Email
- What is a Transactional Email?
- Why Should the Transactional Email Matter to Marketers?
- When to Use Transactional Emails?
- How to Send Transactional Email…
Original Research
Fresh Relevance
· Original study ↗
Methodology
Attributed to Fresh Relevance research
Methodology documented
Segmentation
IndustryRetail
RoleAll marketers
Channelemail
Cite this stat
Plain Text
Abandoned cart emails: 7% sales uplift. Source: Fresh Relevance (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/abandoned-cart-email-7-percent-uplift
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<blockquote cite="https://lighthousedata.io/data/abandoned-cart-email-7-percent-uplift" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>7%</strong> -- sales uplift for Abandoned cart emails<br><small>Source: Fresh Relevance (2025) · <a href="https://lighthousedata.io/data/abandoned-cart-email-7-percent-uplift" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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