B
Evidence Grade B
Graded
under review
Safe to Cite
Current
83%
83% -- viewer attention rate for YouTube (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
83%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Think with Google
Primary
Tier B
https://www.apg.org.uk/think-with-google-planners ↗
Source Article
Think with Google | Tools & Advice | Knowledge
Original Research
Think with Google
· Original study ↗
Methodology
Self-reported attention survey cited by Think with Google; comparison group is other social platforms
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
YouTube: 83% viewer attention rate. Source: Think with Google (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/youtube-viewer-attention-83-percent
HTML Embed
<blockquote cite="https://lighthousedata.io/data/youtube-viewer-attention-83-percent" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>83%</strong> -- viewer attention rate for YouTube<br><small>Source: Think with Google (2026) · <a href="https://lighthousedata.io/data/youtube-viewer-attention-83-percent" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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